The numbers behind the everyday work.
Original research on marketing, sales and operations work, early careers and the fractional model. Free to download.
Dropout Report
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October 2026Report No. 01 · October 2026
How do we grow our organizations alongside the next generation?
We followed the money behind everyday marketing, sales and operations work in the US: what it really costs, where the spending is going, and what’s happening to entry-level careers.
30%of what employers pay per hour goes to benefits, not wages
42%of recent college graduates are underemployed
45.9%of private-sector workers are at small businesses
Inside: the roles and pay · the real cost of a hire · where the money is going · early careers, AI and graduates · where the work piles up · our read on what’s next
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